Meet Katie James

Client Delivery Director

With a decade of rich experience in the dynamic world of marketing, Katie James stands as a cornerstone of Rebellion Marketing’s success. Joining the team in 2020, Katie brought with her an invaluable blend of internal and agency-side expertise, honed over years of dedicated work in the industry.

Katie’s journey in marketing began over ten years ago, where she quickly distinguished herself as a forward-thinking strategist and an adept problem-solver. Her career path has been marked by a series of successful campaigns and projects, reflecting her ability to adapt to the ever-evolving landscape of marketing.

Her unique perspective is shaped by her extensive experience on both sides of the marketing spectrum. Internally, Katie excelled in aligning marketing strategies with business goals, ensuring cohesive and effective brand messaging. On the agency side, she demonstrated her prowess in understanding diverse client needs, crafting tailored solutions that delivered tangible results.

Katie James's latest blogs

Featured image for The AIDA Model Explained: Unravelling the Secrets of Effective Advertising
1 min read
13th Apr 2024

The AIDA Model Explained: Unravelling the Secrets of Effective Advertising

Understanding the AIDA model is crucial if you’re looking to improve your marketing and advertising strategies. At its core, the AIDA model represents the cognitive stages a potential customer goes through during the buying process. Developed in the late 19th century (yeah we know, old right?!), this model has stood...
Katie James
Katie James
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Featured image for Marketing in the Barbie Movie | A RACE model analysis
1 min read
23rd Jan 2024

Marketing in the Barbie Movie | A RACE model analysis

Whether you loved it, or you’ve had Kenough of the Barbie movie (we’re sorry about that joke) there’s no denying that there was one aspect everyone was talking about—the marketing. Everywhere you looked this year your eyes were met with a wall of pink as Warner. Bros went out of...
Katie James
Katie James
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Featured image for Master the art of Social Media and Digital Marketing
1 min read
23rd Jan 2024

Master the art of Social Media and Digital Marketing

Social media is a great way to interact with and build relationships with your audience. With more and more people using social media not just for entertainment but also for brand interaction and identifying products and services they may wish to purchase it is becoming even more important to get...
Katie James
Katie James
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Featured image for How PPC is the gift that keeps giving this festive season
1 min read
23rd Jan 2024

How PPC is the gift that keeps giving this festive season

Shhh…. It’s nearly that time of year, no don’t say it. If we don’t say it may, there’s still time to get our PPC strategies ready for Christmas. Darn it, we went and said it. Oh well, I guess Santa is out of the sack now.  The festive season is...
Katie James
Katie James
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Featured image for The ABC of PPC – A beginners guide to PPC
1 min read
23rd Jan 2024

The ABC of PPC – A beginners guide to PPC

You’ve got your fancy website up and running, products/services ready to go, Social media pages all set up, and you’ve even done some SEO but something’s missing. There is something else you can do. Pay per Click (or PPC) advertising. It may sound confusing or complicated but we’ve put together...
Katie James
Katie James
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Featured image for The Power of PPC | 6 Benefits for Business Growth
1 min read
23rd Jan 2024

The Power of PPC | 6 Benefits for Business Growth

PPC or Pay Per Click advertising is a form of digital marketing where advertisers pay each time a user clicks on one of the ads. Sounds pretty simple doesn’t it? You’ve probably seen them before on search engines, generally with a little ‘Sponsored’ indicator next to it. You may be...
Katie James
Katie James
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