Here, you'll find a treasure trove of comprehensive hints, actionable tips, and in-depth guides designed to empower you with the knowledge and strategies you need to elevate your marketing efforts.
Whether you're a business owner or a marketing professional, our blog is packed with practical insights and innovative ideas to help you stand out, connect with your audience, and achieve your goals. Dive in and discover how to make your marketing more impactful, creative, and rebellious.
9 min read
24th Jun 2026
Your School’s First Impression Happens Online
Your next prospective parent may already have formed an opinion about your school. They have not visited, spoken to admissions or watched the head deliver an uplifting speech about curiosity, character and preparing children for a changing world. But they have searched online. Perhaps they Googled ‘best independent schools near...
Tim Daddio
Read article
9 min read
22nd Jun 2026
SEO vs GEO: What’s the Difference? And Why You Now Need Both
SEO ain’t dead, baby… It’s not standing still either. Search is changing fast. But Google is still here. People are still searching. Websites still matter. Content still matters. Technical foundations still matter. It’s just people are no longer only finding information through the classic list of blue links. They’re asking...
Tim Daddio
Read article
9 min read
26th Feb 2025
What is SEO: Boost Your Business Growth with Clear-Cut Strategies
Do you keep hearing people talking about SEO, but still unsure as to exactly what it is? Well, fear not, as we are here to clear up the jargon and help you understand the basic of SEO so you can make strategic decisions to support your marketing strategy. In short,...
Read article
9 min read
19th Feb 2025
Search Intent: What It Is and Its Impact on Your SEO Strategy
Understanding search intent won’t just make you sound good at parties(!), it will also drive better traffic to your website leading to more conversions… Which is what we all want, right? Too many businesses rely on broad search terms where the intent of the user is unclear. But, understanding your...
Read article
9 min read
28th Nov 2024
Google Search Update: What Marketers Need to Know Right Now
Google Search updates can be a bit of a mystery, but they’re crucial for anyone with a website. These changes affect how your site ranks and appears in search results. Google’s latest update aims to tackle spam and low-quality content, making search results more helpful for users. You might wonder...
Read article
9 min read
25th Nov 2024
Why Would a Business Want To Rebrand? Plus the Story Behind Rebellion’s Rebrand
You might have noticed something different about Rebellion recently. We’re looking fresher, cleaner, slicker… Talk about a glow-up. That’s right, Rebellion has had a complete brand overhaul. But don’t worry – we’re still the no-nonsense agency that you all know and love. What we do hasn’t changed, but we’ve got...
Natasha Bougourd
Read article
9 min read
23rd Nov 2024
Christmas Marketing Ideas: Sleigh Your Sales This Festive Season
Christmas is coming, and it’s time to spruce up your marketing game. You don’t want to miss out on the festive cheer that can boost your sales and brand awareness. The holiday season is a golden opportunity to connect with your customers and increase your revenue through creative Christmas marketing...
Read article
9 min read
10th Jul 2024
Colour Theory in Marketing: A Beginner’s Guide
Colours aren’t just for show—they spark emotions, shape perceptions, and drive actions. This straightforward guide covers the essentials of colour theory, arming you with the know-how to use colours effectively in your branding. From grasping primary colours to mastering complementary schemes, you’ll learn how to make smart colour choices that...
Chloe Pestell
Read article
9 min read
8th Jul 2024
Inside Out 2: Emotional Marketing Lessons from Pixar’s Latest Hit
It’s not quite the Barbie movie, but Pixar’s “Inside Out 2” is more than just a film; it’s a masterclass in emotional marketing. By introducing new characters Anxiety, Envy, Embarrassment, and Ennui, Pixar taps into a palette of emotions that resonate deeply with audiences of all ages. This emotional connect...
Read article
9 min read
26th Apr 2024
How to Set Quality Marketing Objectives: A Strategic Guide for Success
Setting quality marketing objectives is a fundamental part of devising a successful marketing strategy. Your objectives should be the guiding stars of your marketing efforts, helping you to focus on what needs to be accomplished to grow your business. It’s about understanding not just where you want your brand to...
Read article
9 min read
14th Apr 2024
How to Do SEO Competitor Research: A Comprehensive Guide
SEO competitor analysis is an essential component of any effective SEO strategy. Understanding your competitors’ strengths and weaknesses can provide invaluable insights into your own website’s performance. By meticulously analysing your competitors’ techniques, you gain the ability to identify key opportunities for improvement and leverage areas where your website can...
Read article
9 min read
13th Apr 2024
The AIDA Model Explained: Unravelling the Secrets of Effective Advertising
Understanding the AIDA model is crucial if you’re looking to improve your marketing and advertising strategies. At its core, the AIDA model represents the cognitive stages a potential customer goes through during the buying process. Developed in the late 19th century (yeah we know, old right?!), this model has stood...
Katie James
Read article
9 min read
28th Mar 2024
How to Do Keyword Research: A Comprehensive Guide for Successful SEO
Keyword research is a critical component in the world of SEO that allows you to understand the terms and phrases your potential customers are using to search for products or services related to your business. It’s the first step in optimising your website for search engine rankings and is crucial...
Read article
9 min read
23rd Jan 2024
Marketing in the Barbie Movie | A RACE model analysis
Whether you loved it, or you’ve had Kenough of the Barbie movie (we’re sorry about that joke) there’s no denying that there was one aspect everyone was talking about—the marketing. Everywhere you looked this year your eyes were met with a wall of pink as Warner. Bros went out of...
Katie James
Read article
9 min read
3rd Apr 2023
Jasper AI blog workflow Vs ChatGPT Vs Jasper Chat | The battle of the AI content creation platforms
Did you know there is more than one type of AI content creation platform? Yup, there are quite a few actually. However, there are two which are more popular within the digital marketing industry. Jasper AI and Chat GPT, are two platforms that utilise AI technology to create content for...
Read article
9 min read
2nd Dec 2022
Recommended tools to give your marketing a boost | The best marketing tools
There are so many tools out there that you can use to help give your marketing a boost. But sometimes, there are too many. So what do you do? Head to Google and ask what are the best marketing tools, of course! We’ve saved you a job though, because we’ve...
Read article